Herausforderungen für den Markteintritt in die USA

Die USA ist ein attraktiver Zielmarkt für europäische Unternehmen. Innovative Produkte, solide Finanzgebarung und langfristige Ausrichtung der europäischen Firmen begünstigen den erfolgreichen Markteintritt in den USA. Allerdings, viele europäische Unternehmen sind harschen Herausforderungen in ihren Marktbemühungen in den Vereinigten Staaten begegnet, die viel Geld und Zeit kosten. Dieser Artikel zeigt einige der häufigen Fehler auf, um sie möglichst rechtzeitig zu entschärfen. Während für jedes…

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Interim: When Was the Last Time Your Company Hired a Surgeon?

Not at all, because you don't need surgeons that often. That's why you don't hire interim managers either, but instead give them a task to deliver. A very important #1 task. A task that achieves a significant effect. Just like a surgeon. Not the cheapest, but the best specialist for the task at hand. There is a widespread misconception about interim management that compares…

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Seek Problems, Generate Profits

Don´t we already have enough problems? Why should we seek out more? Very simple: Call it tasks, opportunities, or challenges, the way to profit requires to solve your problems. Faster, more effectively and at lower cost. Too many problems remain essentially unresolved. Often they are kicked down the road until it´s a big problem. Traditional problem solving suffers from these four ills: Slow identification…

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